Juwelier CHRIST, market leader amongst German jewellers, and Tradebyte are cooperating to further promote the successful jeweller in e-commerce. Through this, the jewellery and watch specialist will be present on big platforms like Zalando.de.

To expand in e-commerce, CHRIST Juweliere und Uhrmacher seit 1863 GmbH has decided on a cooperation with Tradebyte Software GmbH. Through this, the successful producer of jewellery and watchmaker wants to offer its product range on different big online portals to increase its own reach and therefore also its turnover. Additionally, through Tradebyte CHRIST has the opportunity to present itself and its products on an international level.

For the sale of the product range on big online portals, CHRIST uses the SaaS software solution TB.One from Tradebyte, which ensures the efficient management of article and order data across different marketplaces through the Product Information Management (PIM) and the Order Management System (OMS). TB.One was especially developed by Tradebyte for sales in the area of e-commerce and is currently used by more than 300 vendors.

“We are happy that CHRIST would like to further expand its presence in e-commerce together with Tradebyte,” says Matthias Schulte, general manager of Tradebyte Software GmbH. “This confirms for us that our software lets successful vendors as well as marketplaces or platforms from the area of beauty and fashion increase their reach and turnover. An interface from Tradebyte therefore offers advantages for both sides – manufacturer AND online portals.”

CHRIST Juweliere und Uhrmacher seit 1863 GmbH was founded in Frankfurt am Main and has since manufactured jewellery as well as watches for women and men. As part of the DOUGLAS group, CHRIST is the market leader amongst German jewellers and has more than 200 stores in Germany.

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